Investor Relations Guidebook (CPE Course)

CPE Credit: 15 hours

Course Type: Downloaded PDF materials with online test

Price (with PDF Textbook): $100


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Course Description
A public company should communicate with the investment community, to clarify how it creates value and to set expectations for its performance. The Investor Relations Guidebook is a valuable resource for dealing with investors. It delves into the construction of a value proposition for a business and how to communicate it to investors, as well as how to conduct an earnings call and provide guidance. The course also describes the various types of SEC filings, how to organize an annual shareholder meeting, the mechanics of road shows, and the steps involved in an initial public offering. In short, the Investor Relations Guidebook is the go-to resource for anyone wanting to engage in investor relations.


Author: Steven Bragg

Course Number: FN1012

Table of Contents
Chapter 1. Introduction to Investor Relations
Chapter 2. The Value Proposition
Chapter 3. Communicating the Message
Chapter 4. Regulation FD
Chapter 5. The Earnings Call
Chapter 6. Guidance
Chapter 7. The Forward-Looking Statement
Chapter 8. The Investor Relations Website
Chapter 9. The Sell Side and the Buy Side
Chapter 10. Investing Strategies
Chapter 11. Short Sellers
Chapter 12. Stock Exchanges
Chapter 13. Share Management
Chapter 14. SEC Filings
Chapter 15. Annual Meeting Planning and Voting
Chapter 16. The Initial Public Offering
Chapter 17. The Sale of Restricted Stock
Chapter 18. The Road Show
Chapter 19. Third Party Investor Relations Services
Chapter 20. Share Performance Measurements 

Learning Objectives

  • Recognize the components of the investor relations officer position.

  • Specify the methods available for improving the value proposition of a business.

  • Identify the methods used to communicate with the investment community.

  • State the methods used to comply with Regulation FD.

  • Cite the participants in and contents of an earnings call.

  • Specify the circumstances under which guidance is used and not used.

  • State the reasons for and applicability of a safe harbor provision.

  • Cite the information to include in and features of an investor relations website.

  • Identify the participants in and purpose of the sell side and buy side.

  • Specify the investing strategies used by investors.

  • Cite the short selling methods used, and how to deal with short sellers.

  • Identify the listing requirements for the major stock exchanges.

  • Specify the techniques used to manage shares.

  • Identify the contents of the financial statements and various SEC filings.

  • Identify the activities required to plan for and conduct an annual meeting.

  • Cite the steps and special rules involved in an initial public offering, as well as alternative ways to go public.

  • Specify the concept of restricted stock and how it can be avoided.

  • Recognize the rules pertaining to the sale of shares under Rule 144.

  • State the participants in a road show, and note how it is conducted.

  • Identify the different types of investor relations services that are available to a company.

  • Recognize the predictive capabilities of share performance measurements, and the analysis uses to which they can be put.

Level: Overview

Instructional Method: QAS Self-Study

NASBA Category: Finance

Prerequisites: None

Advance Preparation: None

Program Registration Requirements: Click on "Purchase Course" near the top of this page to pay for and access the course. You will then be able to download the course as a PDF file, then take an on-line examination, and then download a certificate of completion if you pass the examination.

Program Refund Policy: For more information regarding administrative policies concerning complaints, refunds, and other matters, see our policies page.


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AccountingTools, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have the final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

The NASBA sponsor identification number for Accountingtools, Inc. is 115881.


AccountingTools is an IRS Approved Continuing Education Provider. We are compliant with the requirements for continuing education providers (as described in sections 10.6 and 10.9 of the Department of Treasury’s Circular No. 230 and in other IRS guidance, forms, and instructions). Our IRS Approved Continuing Education Provider number is 72821.