The MBA Guidebook

Author: Steven Bragg

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Book Description
This book describes the essentials of the core topics covered in a top-tier MBA program. The intent is to give the user a broad understanding of the key concepts needed to run a business – in one comprehensive volume. Topics covered include sales and marketing, operations management, product development, risk management, business valuation, capital structure analysis, and the interpretation of financial statements. [355 pages]


Table of Contents

Part 1 - Finance and Accounting Topics
Chapter 1. Accounting Basics
Chapter 2. The Financial Statements
Chapter 3. The Interpretation of Financial Statements
Chapter 4. The Cost of Capital
Chapter 5. Discounted Cash Flow Techniques
Chapter 6. Business Investment Decisions
Chapter 7. Capital Structure Analysis
Chapter 8. Mergers & Acquisitions
Chapter 9. Business Valuation
Chapter 10.  Enterprise Risk Management

Part 2 - Selling and Operations Topics
Chapter 11. Product Development
Chapter 12. Marketing
Chapter 13. Sales
Chapter 14. Operations Management
Chapter 15. Supply Chain Management 

Part 3 - Management Topics
Chapter 16. Recruiting and Hiring
Chapter 17. Building and Managing Teams
Chapter 18. Business Ethics

Part 4 - Strategy
Chapter 19.  Business Strategy